14 Best Affiliate Programs for Beginners

Notice: The list contains sponsored affiliate links. Read more.
Walmart 0% - 4% revenue share.

Walmart has one of the most popular online stores in the US. It is famous for its low prices and huge selections.

The large selection of products is very well-organized with many categories and filters, making it easy to browse.

Walmart is in many ways Amazon’s strongest competitor in the US online shopping market. Another competitor is Target. The Target affiliate program pays more than Walmart’s when it comes to several product categories, including clothing and more.

What commission rate you will get depends on what products your referred customers buy. The rate is 4% for many categories, 0% for some categories, and 1% for other categories.

Postpaid mobile devices pay $10 CPA and the one-hour photo category pays 3%.

eBay Partner Network 50% - 70% revenue share (of eBay profit).

This is the affiliate program for one of the top 50 websites in the world, eBay.com.

eBay affiliate marketing tools
eBay affiliate marketing tools

The commission rate is based on the fee that eBay charges for sales at their site. They pay a share of their profits from sales, depending on the product category. I don’t know exactly how much you could earn from sales, but 50% and higher commission rates sounds good.

The biggest reason to sign up and promote eBay is probably their vast selection of products. A little like Amazon, eBay also has almost every kind of product for sale at any given time.

You will also get access to lots of marketing tools. You can use the link generator or bookmarklet tool to easily create affiliate links to the pages at eBay that you want to promote. This could, for instance, be a search result page, the homepage, or a custom URL.

Etsy 2% - 5% revenue share.

Etsy is a huge marketplace where people sell handmade, custom, and unique products, perfect for gifts for others or to yourself. It is a huge website and marketplace which is really popular among sellers and buyers. They have over 2 million active sellers, 37 million active buyers, and over 50 million products. And it is all really affordable!

Currently, Etsy is available to promote through the VigLink affiliate network paying 4% – 5% revenue share for sales as well as through the Awin affiliate network with similar commission rates.

At VigLink they offer 12 different programs for different regions. They also have a global offer and that is paying 4% revenue share. At Awin they offer a USA program as well as a ROW (rest of the world) program and 10 more region-specific programs. The ROW program pays 5% revenue share while the USA program pays 4% standard but only 2% for marketing with user-generated content, and 2% for cashback and loyalty sites.

According to Awin stats, their USA program has over double the conversion rates compared with the ROW program, and also almost double the EPC rate.

FlexOffers Wide range of commission rates. 2-tier scheme.

FlexOffers is a huge affiliate network with a lot of programs for most GEOs. Once you are accepted to join the network you can browse all the programs by category or by using the advanced search function.

Currently, there’s about 11,000 programs part of this network of which 3,700 are for the USA, 980 for the UK, as well as several programs for a lot of other countries. You can browse the programs before you join the network by clicking on “affiliate programs” on the top menu on their website.

Advanced search
Advanced search

The advanced search function can be really useful to filter the programs based on several options. You can, for instance, show all programs that allow deep linking, in the category of clothing and accessories, and are available in the USA. This search currently finds 850 matches.

FlexOffers has a dedicated section related to credit cards which require manual approval to get access to. You need to be able to refer at least 100+ credit card approvals a month and have a great website to qualify.

ClickBank Wide range of commission rates.

The list of affiliate programs is easy to navigate and shows useful information like average commission per sale and it also links to each program’s external landing page. Those landing pages are great resources for additional information about the affiliate programs and products.

Offer marketplace
Network offers

This network is packed with thousands of products to promote. For mostly any category. The network is mainly focused on all sorts of digital expert guides – but not only. There are also software tools and more.

You can browse all the offers without logging in using the same browse, search, and filter functions as within the affiliate dashboard. Here you can also see all the data like average sales and commission rates.

Most offers are available in English, but 174 are available in German, 511 in Spanish, 178 in French, 114 in Italian, 40 in Portuguese.

SEMRush $200 CPA for sales. $10 CPA per free trial. $1 2-tier commission.

SEMRush is one of the top all-in-one software SaaS products for SEO and SEM. It is the most popular tool of its kind according to Alexa traffic rank. Closely followed by the very similar SaaS product, Ahrefs. I do not know which one of these 2 SEO tools have the most paying customers.

You can get $200 CPA for sales, in addition to$10 CPA per free trial you send their way. Those are some awesome commission rates!

One of the most popular features within the SEMRush software is the Google keyword rank tracking tool and the SEO audit tool that can analyze sites for search engine friendliness. You can also find lots of data for millions(?) of search keywords and phrases both in the USA and in many other countries. It will show similar keywords and related questions also, with data like monthly search volumes and estimated keyword difficulty.

SEMRush also keeps track of backlinks.

Marketing tools are lots of different banners in various sizes and languages. Currently, the banners are available in English, Spanish, French, German, and Russian. The software itself is also translated to all of these languages.

Dating Factory 50% recurring revenue share. 5% 2-tier commission.

Your white label dating site with Dating Factory will have 30 million members from the start! You can choose from over 30 niches. The most popular ones are “general casual” and “general adult”. Other niches include gay, lesbian, senior, Christian, disabled, Asian, black. Choose from several responsive web designs, lots of languages, and set age limitations for new members. You can choose to host the site on your own domain or just try it out on one of their domains with a sub-domain for free.

They have optimized the pricing structure based on GEO and niche so you can’t select your own pricing. However, as it is heavily optimized you are probably better off anyways having this automatically set.

Marketing tools include a dynamic member picture feed, quiz, instant messenger popups, registration forms, and of course banners!

Dating Factory has won lots of rewards like for instance “best dating software” 2015-2016 and “best dating technology” 2012 – 2015.

This is certainly one of the best dating affiliate programs on the web.

White Label Dating 50% recurring revenue share.

White Label Dating has paid over $200 million in commission to affiliates. Creating a dating site from scratch can be daunting, considering not many people will want to pay for registration if there are no other members on your site for them to date! With a white label dating site, you can remove that hurdle, as your site will be packed with members right from the start. You will also remove the need to offer customer service, billing systems, etc. as with most white labels.

Since they do not allow for global dating – yet, at least – you need to select a country for your white label site. If you already have traffic from those countries or think you can get it, this affiliate program could be a nice fit for you.

You can set your own pricing points for your site, and you need to design your own landing page. The landing page is basically the most important piece of content that you can optimize to get traffic from the search engines. It also serves the purpose of converting as many of those visitors as possible into members.

If you don’t want to design your own landing page, you can have a freelance designer doing it for you. You’ll find some great designers at 99designs and Upwork.

50% recurring revenue share of every penny your referred members spend is really attractive and on par with similar programs.

Spreadshirt 20% - 28% revenue share.

With the Spreadshirt affiliate program, you can easily deploy a white label t-shirt and clothing store on your own domain. You can also create it on their domain but that limits the customization features. You can design your own products or choose from the many designs already available within their marketplace. You can even add a tool to your website that lets your visitors design their own clothing.

The white label sites are not 100% fully custom-branded. The custom clothing designer tool has backlinks and mentions of Spreadshirt at least.

You can also earn money by creating clothing designs for sale on their marketplace. These will be available in all of the existing white label sites out there and also in their own shop.

Generously paying 20% of the order value in commission, with the possibility to increase that by up to 28% if you can bring a certain volume to your sales. This is a high paying clothing affiliate program.

Share A Sale Wide range of commission rates.

The Share A Sale network has been around for a long time now and they have a lot of affiliate programs you can promote as a member. It is actually one of the world’s most popular affiliate networks at the moment. Their site looks a little simple and not too serious, but it is easy to use. The affiliate system is nice looking and comprehensive with many options and features.

Browse Merchants
Network offers

The network is especially big with fashion clothing & accessories stores and interior and health-related programs. They also feature A LOT of programs for other categories.

It can be a bit hard to find the good offers to promote though as they have a lot of really low quality offers also, unfortunately, and those often appear at the top of the lists. This is a pretty big drawback to me.

You get access to a big database of coupons and deals as well as gift cards to attract clicks and customers to many of the offers.

Many of the programs have great average PPC values. You can easily see the average PPC of each program as well as how much reversal (for instance canceled orders) you can expect from each offer.

Amazon Associates Up to 10% revenue share.

The world’s biggest online shopping mall. They offer an advanced affiliate program that lets you promote any of the products available for sale on the site. A “must have” program for any website owner and blogger. It is totally free to join (as with mostly all affiliate programs). With over a million products of mostly any category, there’s something for everyone.

Up to 10% revenue share for luxury beauty products. 7% for fashion related items. Less for other categories of products. 2.5% for PC & PC components, 2% for TVs. You’ll find a list with commission rates here. Their affiliate rewards are pretty decent considering how low the prices for their products are.

The biggest online retailer in North America where one in every three online sales is done through the Amazon marketplace – and it is also big far outside the USA borders as it is expanding into new markets!

CJ Wide range of commission rates.

CJ is a huge affiliate network featuring offers by a lot of the world’s most well-known brands, including global superstars like TripAdvisor, Samsung.com, and Ray-Ban.com.

CJ Advertisers Screen
Network offers

Their publisher (affiliate) control panel is very modern and pleasant to the eyes. Easy to use also and provides a lot of information about each offer straight on the advertiser search page. You can also join the individual programs from that same page!

A nice feature about the advertiser search page is that you can filter the results based on useful things like “Serviceable area”, “Language”, and more.

Currently, the network has a total of 2,700+ different offers to promote, of which 1,875 available for USA customers, and 920 for UK customers, slightly less available for French, Spain, Germany, and other countries.

318 offers are currently available in Spanish, 325 in French, while 348 are available in German. There are also offers in other languages.

StrawberryNET 8% revenue share.

Promote one of the world leading online beauty shops. A huge number of brands and products. Worldwide affiliate program which is very nice for international blogs and websites. If you want to promote beauty products like makeup, skincare and perfume, you are (pretty) sure to find the right products at Strawberrynet. This store is currently rated amazingly well with a score of 9.2/10 based on over 17,000 reviews on Trustpilot.

You will get access to exclusive coupon codes to entice your visitors.  They’ve also got a section that lists all products on sale, and at least at the moment that list is packed with different offers that are up to 70% off.

The affiliate program is part of three networks. It pays 8% revenue share with the CJ network. Their top affiliates can get higher rates.

Awin Wide range of commission rates. $30 2-tier commission.

Advertiser directory
Advertiser directory

They have an amazing directory under “Publisher > Advertiser Directory” on the top menu. The directory features all the advertisers / affiliate programs part of the network, and anyone can browse it without logging in. Make sure you set your preferred location by clicking on the flag icon at the top right of their site to show the correct programs for your GEO.

Currently, you’ll find 975 clothing related programs, 700 travel related, 561 health & beauty related, 31 dating related, and much more!

I really like that this network has a 2-tier program, even though it does not pay recurring commissions.

Awin has a neat function for finding high paying affiliate programs. You can sort the list of programs part of the network (after applying relevant filters like GEO and category) by EPC. This will show the highest paying affiliate programs when averaging out what affiliates are able to earn on each click they send the advertiser.

Some of the best paying offers at this time are related to real estate. This is when filtering by US offers. Note that you need to set a GEO or else the list will be made up of different currencies that will mess up the sorting.

Blueground is a website for fully furnished and serviced premium apartments and has a $5.95 EPC at Awin. It is a new program so numbers might change soon though.

Top Villas has been a part of the network much longer and has an average EPC of $3.19 with its global luxury villa renting service. They pay affiliates a 5% or 10% revenue share. Considering how much these villas cost to rent you can earn a lot by sending them business!

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