Affiliate marketing is a new form of marketing where businesses can enable anyone to promote their products on the internet as they are just obliged to pay based on performance.
Businesses set their own rules and choose themselves how well they pay their affiliates. Affiliates are those that promote their business.
To enable affiliate marketing for a business and its products and services, they would need to create an affiliate program. Affiliate programs consist of an online dashboard where affiliates can sign up and log in and find marketing material and tracking software that rewards affiliates for generating sales with their marketing.
See all questions and answers in my affiliate marketing FAQ