List of the 6 Best Makeup Affiliate Programs

Notice: The list contains sponsored affiliate links. Read more.
1 Walmart 0% - 4% revenue share.

Walmart has one of the most popular online stores in the US. It is famous for its low prices and huge selections.

The large selection of products is very well-organized with many categories and filters, making it easy to browse.

Walmart is in many ways Amazon’s strongest competitor in the US online shopping market. Another competitor is Target. The Target affiliate program pays more than Walmart’s when it comes to several product categories, including clothing and more.

What commission rate you will get depends on what products your referred customers buy. The rate is 4% for many categories, 0% for some categories, and 1% for other categories.

Postpaid mobile devices pay $10 CPA and the one-hour photo category pays 3%.

Walmart is a top online US store with a huge selection of products. The Makeup category is also vast with thousands of products. It is all well-organized with categories like face, eye, lip, brushes & tools, accessories, nail care, and body makeup. They pay a 4% commission rate for Beauty products.

2 FlexOffers Wide range of commission rates. 2-tier scheme.

FlexOffers is a huge affiliate network with a lot of programs for most GEOs. Once you are accepted to join the network you can browse all the programs by category or by using the advanced search function.

Currently, there’s about 11,000 programs part of this network of which 3,700 are for the USA, 980 for the UK, as well as several programs for a lot of other countries. You can browse the programs before you join the network by clicking on “affiliate programs” on the top menu on their website.

Advanced search
Advanced search

The advanced search function can be really useful to filter the programs based on several options. You can, for instance, show all programs that allow deep linking, in the category of clothing and accessories, and are available in the USA. This search currently finds 850 matches.

FlexOffers has a dedicated section related to credit cards which require manual approval to get access to. You need to be able to refer at least 100+ credit card approvals a month and have a great website to qualify.

The Beauty and Grooming category at FlexOffers features over 810 affiliate programs. Some of the top ones according to network rank are Clarins which is a leading French luxury makeup and skincare brand. They pay 10%. Bobbi Brown, one of the top makeup artist brands paying 8%, and Aveda whose beauty and wellness products use only naturally derived ingredients. They pay 10%.

3 iHerb 5% revenue share.

If you want to promote natural health products to a global audience this affiliate program is probably the best one around!

iHerb is the top online store for health products according to traffic data from the trusted SimilarWeb. The store has over 30,000 products and offers 24/7 live support in 10 languages and worldwide shipping.

Product categories include supplements, herbs & homeopathy, bath & personal care, beauty, sports, grocery, baby & kids, pets. Each product has a description with info about suggested use, possible benefits of usage, and ingredients, but you need to scroll down below the related and featured products to find that info.

There are also specialty stores for vegan, organic, gluten-free, vegetarian, kosher, paleo, ketogenic-diet, dairy-free, cruelty-free, non-GMO products within the iHerb store.

A 5% commission rate is not the best, but alright. In comparison, Amazon pays 4.5% for health-related products.

4 CJ Wide range of commission rates.

CJ is a huge affiliate network featuring offers by a lot of the world’s most well-known brands, including global superstars like TripAdvisor, Samsung.com, and Ray-Ban.com.

CJ Advertisers Screen
Network offers

Their publisher (affiliate) control panel is very modern and pleasant to the eyes. Easy to use also and provides a lot of information about each offer straight on the advertiser search page. You can also join the individual programs from that same page!

A nice feature about the advertiser search page is that you can filter the results based on useful things like “Serviceable area”, “Language”, and more.

Currently, the network has a total of 2,700+ different offers to promote, of which 1,875 available for USA customers, and 920 for UK customers, slightly less available for French, Spain, Germany, and other countries.

318 offers are currently available in Spanish, 325 in French, while 348 are available in German. There are also offers in other languages.

There are about 70 affiliate programs in the Cosmetics category on CJ. The highest earners of those are the Elizabeth Arden program that pays 8% and works with a lot of GEOs, Violet Grey (10%), Murad Skin Care (8%), and Yves Rocher (15%).

5 StrawberryNET 8% revenue share.

Promote one of the world leading online beauty shops. A huge number of brands and products. Worldwide affiliate program which is very nice for international blogs and websites. If you want to promote beauty products like makeup, skincare and perfume, you are (pretty) sure to find the right products at Strawberrynet. This store is currently rated amazingly well with a score of 9.2/10 based on over 17,000 reviews on Trustpilot.

You will get access to exclusive coupon codes to entice your visitors.  They’ve also got a section that lists all products on sale, and at least at the moment that list is packed with different offers that are up to 70% off.

The affiliate program is part of three networks. It pays 8% revenue share with the CJ network. Their top affiliates can get higher rates.

6 Awin Wide range of commission rates. $30 2-tier commission.

Advertiser directory
Advertiser directory

They have an amazing directory under “Publisher > Advertiser Directory” on the top menu. The directory features all the advertisers / affiliate programs part of the network, and anyone can browse it without logging in. Make sure you set your preferred location by clicking on the flag icon at the top right of their site to show the correct programs for your GEO.

Currently, you’ll find 975 clothing related programs, 700 travel related, 561 health & beauty related, 31 dating related, and much more!

I really like that this network has a 2-tier program, even though it does not pay recurring commissions.

Awin has a neat function for finding high paying affiliate programs. You can sort the list of programs part of the network (after applying relevant filters like GEO and category) by EPC. This will show the highest paying affiliate programs when averaging out what affiliates are able to earn on each click they send the advertiser.

Some of the best paying offers at this time are related to real estate. This is when filtering by US offers. Note that you need to set a GEO or else the list will be made up of different currencies that will mess up the sorting.

Blueground is a website for fully furnished and serviced premium apartments and has a $5.95 EPC at Awin. It is a new program so numbers might change soon though.

Top Villas has been a part of the network much longer and has an average EPC of $3.19 with its global luxury villa renting service. They pay affiliates a 5% or 10% revenue share. Considering how much these villas cost to rent you can earn a lot by sending them business!